Authorship in SEO (2022)
Google Plus, the social media platform owned by Google, the profile of authors was a great way to declare authorship with Google. Now in the era of Rich Snippets in search engine results, acquiring Author rank with Google is easier and real. Does SEO Authorship still matters? Yes, it does even in 2022. The only […]
In adherence to our rigorous editorial policy, this article's content has undergone careful testing for accuracy and trustworthiness and hence, this content is marked source of information. View editorial history of this content.
Google Plus, the social media platform owned by Google, the profile of authors was a great way to declare authorship with Google. Now in the era of Rich Snippets in search engine results, acquiring Author rank with Google is easier and real.
Does SEO Authorship still matters?
Yes, it does even in 2022. The only thing that is changed is the way of declaring authorship and Google’s expectation from reputed authors.
History of Authorship Updates
Initially when authorship was introduced by Google in 2011, the published authors were supposed to sign up with Google+.
Reputed authors had to maintain their profiles and connect it with their web content via rel=author attributes. In August 2014, Google announced that it is not going to consider author’s profile anymore for search results.
Next era of Google Authorship emerged with author’s markup which required webmasters to add authors markup data to each and every post of respective authors. Google picked out author details from the markup and used it in SERPs.
Having author markup was not enough.
Now when Rich snippets are ruling the best results in search engine results, Authorship markup needs to be more detailed.
Author’s Authority
Becoming a reputed author in Google’s eye is important. Getting ranked in Google News requires a great publisher’s authority as well as its authors’ authority.
What makes you a Good Author for Google?
Publish more original, useful, researched, and valuable content on multiple high authority websites to become a well-known author. It increases an author’s authority and eligibility to get his/her content shown in Google News or other Google publisher networks.
Will your content be ranked if you’re a new but a great author online?
It depends on the authority of web page where your content has been published. If the page where you published your high quality content is on a website with low authority then, some other author’s content on a web page with greater authority shall be shown at greater position in SERPs.
Digital Setups has enforced a strict sourcing policy. Every content piece published on our website is passed through strict editorial review for contextual correctness, communication ethics, and programmatic tests wherever required. Our team research solutions from only credible, authentic, and trustworthy sources. Learn more about our editorial process.
Based on our editorial policy, we update our content time to time to ensure its usefulness, reliability, and validity.
Our standardized editorial process ensures right, timely, and usefulness updates to our content. Your honest opinion drives significant improvement to our content. We appreciate you are taking time to share that.
Readers who read this also found these helpful:
- Misleading or Clickbait Push Notification Hurts SEO
- The new and improved Auto ads in AdSense
- Using ‘Advertisement’ or Similar Term above AdSense Ads
- IPO Trademark Search in Pakistan
- Take back your business name used by someone on Social Media
- WP: Get Custom Logo Image URL for Built-in or Custom Sizes
- File Manager for WordPress Site on Digital Ocean Droplet
- Verify Company Registration Status of Any Country
- Google Ads: Keyword Planner Tool – Easy & Powerful Guide
- Monetize Facebook Page with Google AdSense